The bring-your-own-device concept has begun to flesh out for businesses as mobile device penetration increases on a global scale. Research firm Gartner recently issued data pointing to huge growth in the BYOD sector over the next few years into 2018. The challenge for businesses lies with the IT department as it must wrangle the increasing numbers of devices being used for work that run different software and use different cloud-based applications. Maintaining a secure network exchange is a top priority, and IT departments have their work cut out for them in this regard as BYOD becomes more of the norm.
Where it used to be that a business could buy all of its employees BlackBerrys running on its secure, consolidated network, those days are gone . . . as is BlackBerry. The company once held 90% of the enterprise mobile software market, and since has been uprooted in favor of iPhones and Android-based devices. So businesses now must contend with hordes of varying devices running different operating systems and storing mixed personal and business data in the cloud. Such is the nature of BYOD, but some tech entrepreneurs anticipated this trend.
Giants like IBM down to startups like Enterproid have prepared solutions for the software requirements for businesses harnessing mass amounts of devices. Enterproid just announced it raised another $12 million in funding to develop its product (dubbed Divide) that streamlines how IT departments can manage and access business data on iOS and Android devices. Even BlackBerry is rumored to be attempting to salvage the remains of its once-preferred enterprise mobility management software product which would live on after its mobile handset business is sold.
As software solutions gear more towards helping IT departments rein in the data being stored and exchanged among tons of various employee mobile devices, the growing BYOD trend opens up a big market for mobile device management as well. And as the MDM market grows past infancy, its competitive landscape is likely to be mottled with household tech brands and startups alike.